Want More Method and Less Madness? Check Your Content Operations

Want More Method and Less Madness? Check Your Content Operations

People, processes, and technology (also known as content operations) make up the machine that turns your strategy into effective content marketing. Try this basic blueprint to set up a new content operations infrastructure or fine-tune the one you’ve got. Continue reading

The post Want More Method and Less Madness? Check Your Content Operations appeared first on Content Marketing Institute.

Twitter Acquires Scroll With Plans to Launch a Subscription Offering via @sejournal, @MattGSouthern

Twitter Acquires Scroll With Plans to Launch a Subscription Offering via @sejournal, @MattGSouthern

Twitter furthers its plans toward developing subscription offerings with the acquisition of Scroll, a service that removes ads from news sites for a monthly fee.

The post Twitter Acquires Scroll With Plans to Launch a Subscription Offering appeared first on Search Engine Journal.

Moving from Consultant to In-House SEO with Melissa Fach [Podcast] via @sejournal, @brentcsutoras

Moving from Consultant to In-House SEO with Melissa Fach [Podcast] via @sejournal, @brentcsutoras

Loren Baker interviews Melissa Fach, a long-time SEO consultant and former editor of Search Engine Journal, about her move from being an SEO consultant and search industry content editor to taking on a massive change – going in-house to manage enterprise SEO content at Cox Automotive. Here is the entire transcript of the show (please excuse any transcription errors) : Loren Baker: Hi, everybody. This is Loren Baker, founder of Search Engine Journal and with me today, I have Melissa Fach of Cox Automotive. Did I pronounce it correctly? Melissa Fach: You did. Loren Baker: I called you Melissa Fok […]

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