How To Create High-Impact Content In A Changing Landscape

How To Create High-Impact Content In A Changing Landscape

In an era of user-generated, human-generated and machine-generated content, mistakes are increasingly costlier to make. Learn the ways to revitalize and future-proof your approach to content marketing with Purna Virji, globally recognized content strategist and bestselling author of “High-Impact Content Marketing”. She and Loren will uncover the common mistakes content marketers make, and how you can avoid them as you plan your marketing strategy. Tune in and hear strategies for creating genuinely inclusive and relevant content that audiences will actually want to consume, so your content strategy won’t go the way of the dinosaurs. What we want to think about […]

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39+ Content Marketing Statistics To Help You Succeed in 2024

39+ Content Marketing Statistics To Help You Succeed in 2024

The end of the year is a time to reflect on the year behind and anticipate the year ahead. Use these statistics and related resources to make a case for the budget and other resources you need, document a winning content strategy, and decide how big a role video will play in your 2023 plans.