May 2021 - Page 2 of 15

May 28, 2021

SEO for Publishers and Marketplaces with Simon Heseltine – Ep. 227 via @sejournal, @brentcsutoras

Loren and Simon discuss Simon’s SEO journey from the publisher side at AOL (TechCrunch & HuffPo) to his current “marketplace SEO” focus at Trader Interactive and previously with ForRent.com, and then a bit on working with smaller teams to efficiently get the SEO job done. Simon Heseltine is the VP of the award winning Audience Growth at Trader Interactive (Best In-House Team of 2020 at the Global Search Awards Here is the entire transcript of the show (please excuse any transcription errors) : Loren Baker: Hi, everybody. This is Loren Baker, Founder of Search Engine Journal. And with me today, […]

The post SEO for Publishers and Marketplaces with Simon Heseltine [Podcast] appeared first on Search Engine Journal.

May 28, 2021

Key Takeways From the Google Marketing Livestream via @sejournal, @hoffman8

At the annual Google Marketing Livestream, Google announced new features and broader rollouts of existing tools for advertisers. Here are the key takeaways!

The post Key Takeways From the Google Marketing Livestream appeared first on Search Engine Journal.

May 28, 2021

Track Your Way to Success With 11 Top Ecommerce SEO KPIs via @sejournal, @brie_e_anderson

There are many indicators that you’re on the right track to reach your sales goals. Track your ecommerce SEO success with these 11 KPIs.

The post Track Your Way to Success With 11 Top Ecommerce SEO KPIs appeared first on Search Engine Journal.

May 28, 2021

6 Content Calendar Strategies That Work Better Than Waiting for Inspiration

When you need to fill your editorial calendar, you have two choices: Wait for inspiration or develop a system to seek out stellar ideas. This post is for everyone ready to roll up their sleeves and get building. Continue reading →

The post 6 Content Calendar Strategies That Work Better Than Waiting for Inspiration appeared first on Content Marketing Institute.

May 27, 2021

Facebook & Instagram Users Can Hide Their Like Counts via @sejournal, @MattGSouthern

Facebook and Instagram users can now prevent others from seeing how many likes they receive on posts.

The post Facebook & Instagram Users Can Hide Their Like Counts appeared first on Search Engine Journal.

May 27, 2021

B2B Targeting on Facebook: Audiences & Tactics That Work via @sejournal, @closedloop

B2B targeting on Facebook can be effective, despite popular belief. Here are the audiences and tactics you should know to drive results.

The post B2B Targeting on Facebook: Audiences & Tactics That Work appeared first on Search Engine Journal.

May 27, 2021

The Complete Guide to Amazon Alexa SEO via @sejournal, @AMZRobynJohnson

Amazon Alexa’s popularity makes understanding and optimizing for Alexa more important than ever. Here’s everything you need to know.

The post The Complete Guide to Amazon Alexa SEO appeared first on Search Engine Journal.

May 27, 2021

How to Choose WordPress Plugins via @sejournal, @martinibuster

How can you tell whether a WordPress plugin is safe, trustworthy, and works reasonably well? Keep these 5 considerations in mind.

The post How to Choose WordPress Plugins appeared first on Search Engine Journal.

May 27, 2021

Google Cites Scholarship Links in a Manual Action Penalty via @sejournal, @martinibuster

A law firm with a link penalty received an example from Google of bad links that included scholarship links

The post Google Cites Scholarship Links in a Manual Action Penalty appeared first on Search Engine Journal.

May 27, 2021

Don’t Know Code? You Still Need to Know Google’s Core Web Vitals

If SEO is important to your brand, now is the time to improve the user experience. Starting in June, your Core Web Vitals (aka the user experience) will become a Google ranking factor. Not on the tech side? You still need to know this. Continue reading →

The post Don’t Know Code? You Still Need to Know Google’s Core Web Vitals appeared first on Content Marketing Institute.