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3 Content Examples Serve Up Inspiration, Entertainment, and Revenue Streams
From the content examples menu this week: Dig into takeaways from Folx Health’s audience-focused Pride initiative, Ben & Jerry’s planned flavor-competition show, and Roku’s content-about-content series. Continue reading
The post 3 Content Examples Serve Up Inspiration, Entertainment, and Revenue Streams appeared first on Content Marketing Institute.
Twitter Adding ‘Subscribe’ Button to Profiles For Newsletter Signups via @sejournal, @MattGSouthern
Twitter is adding a ‘Subscribe’ button to peoples’ profiles that will allow users to quickly sign up for newsletters.
The post Twitter Adding ‘Subscribe’ Button to Profiles For Newsletter Signups appeared first on Search Engine Journal.
Google Announces New Reporting Features in GA4 via @sejournal, @hoffman8
Google has announced new reporting features and changes coming to GA4. Here’s what marketers need to know!
The post Google Announces New Reporting Features in GA4 appeared first on Search Engine Journal.
Google Algorithm Update Targets Slander via @sejournal, @MattGSouthern
A New York Times report states that Google is planning on changing its algorithm to demote websites that publish unverified or slanderous claims about others.
The post Google Algorithm Update Targets Slander appeared first on Search Engine Journal.
Nicky Wake, founder of The Search Awards, joins Search Engine Journal founder Loren Baker to discuss the story of how she got started in the industry awards space, the growth of Search Awards in the U.K. & EU, and the expansion globally into the U.S.
The post How the U.S. Search Awards Found Its First-Mover Advantage & You Can Too [Podcast] appeared first on Search Engine Journal.
3 Types of Data Science SEO Teams and How They Work via @sejournal, @VincentTerrasi
The team is the most important element in successful data science for SEO. Here are 3 main types of teams and how they work.
The post 3 Types of Data Science SEO Teams and How They Work appeared first on Search Engine Journal.
Is Google AMP Worth It for Your Email Marketing?
AMP-coded emails let your subscribers interact with your company without ever visiting a website or landing page. Here’s how to make your emails interactive. Continue reading
The post Is Google AMP Worth It for Your Email Marketing? appeared first on Content Marketing Institute.
In Financial Services Marketing, Evolution Is the Call to Action
Navigating the past 15 months has been difficult for most businesses, but the financial services industry was facing change well before the COVID-19 pandemic arrived in early 2020. Technology, access to information, digitization and personalization are all shaping the future of the financial services landscape. Notably, many of those trends accelerated last year, forcing even more change on the industry, especially virtualization.
To better understand how marketers in financial services can better navigate change and meet consumers where they are, we recently spoke with Nate Hutchins, VP, Financial Services and Health Care. In our discussion, Nate draws on his experience and research from our recent financial services marketing white paper to highlight the impact of the pandemic on pre-existing industry trends and share key learnings for brands of all types across the broad range of companies in the financial services industry.
For additional insight, download our Financial Services Marketing: Evolving Customer Relationships white paper.
Google Unconference Returns, Registrations Open via @sejournal, @MattGSouthern
Google is bringing its Search Central Unconference virtual event back for another year on June 21. Registrations are open from now until June 14.
The post Google Unconference Returns, Registrations Open appeared first on Search Engine Journal.
Google Integrates With WooCommerce For Easy Product Uploads via @sejournal, @MattGSouthern
WooCommerce has launched an extension that allows all 4.4 million merchants to easily upload their product inventory to Google for free.
The post Google Integrates With WooCommerce For Easy Product Uploads appeared first on Search Engine Journal.
