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The 3 Strategic Pillars Behind Every Winning Content Strategy
Explore the strategic decision-making behind four winning B2B and B2C content marketing initiatives. Learn the who, how, why, and bottom line for each one. Continue reading
The post The 3 Strategic Pillars Behind Every Winning Content Strategy appeared first on Content Marketing Institute.
LinkedIn Removing Stories on September 30 via @sejournal, @MattGSouthern
LinkedIn stories are going the way of Twitter’s Fleets, as the company announces the feature will be removed at the end of September.
The post LinkedIn Removing Stories on September 30 appeared first on Search Engine Journal.
Google is giving retailers the option to indicate in search results when they offer special promotions related to shipping and returns.
The post Google Adds New Shipping & Return Annotations in Search Results appeared first on Search Engine Journal.
Google Plans to Sunset Expanded Text Ads: Here’s What Advertisers Can Do via @sejournal, @hoffman8
Google has announced that ETAs will no longer be able to be created after June 2022. Here’s how advertisers should prepare.
The post Google Plans to Sunset Expanded Text Ads: Here’s What Advertisers Can Do appeared first on Search Engine Journal.
4 Reasons International SEO Fails (And How to Fix It) via @sejournal, @motokohunt
Managing and optimizing global websites comes with challenges unique to international SEO. Learn about 4 of them and how to do better.
The post 4 Reasons International SEO Fails (And How to Fix It) appeared first on Search Engine Journal.
How to Successfully Promote Your Facebook Page Everywhere via @sejournal, @JuliaEMcCoy
Are you trying to boost your brand-new Facebook page and feeling stuck? Here’s a list of the best ways to grow your Facebook page following.
The post How to Successfully Promote Your Facebook Page Everywhere appeared first on Search Engine Journal.
How To Get Content Marketing Measurement Wrong: Do It Like a PR Person
Public relations and content marketing do overlap, but they’re not the same. Yet too many content marketers use PR-centered metrics to prove the value of their content. Here are four steps to change that. Continue reading
The post How To Get Content Marketing Measurement Wrong: Do It Like a PR Person appeared first on Content Marketing Institute.
