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Month: January 2022

Posted on January 27, 2022

Visualizing Google Core Update Winners & Losers With Python

Visualizing Google Core Update Winners & Losers With Python

See how Python is used step-by-step to compare SERPs and visualize the winners and losers from a Google core update.

The post Visualizing Google Core Update Winners & Losers With Python appeared first on Search Engine Journal.

Posted on January 27, 2022

How To Drive Facebook Leads Via Phone Calls

How To Drive Facebook Leads Via Phone Calls

Maximizing the impact of your Facebook lead generation efforts means giving your audience several options to contact you, phone included. Here’s how.

The post How To Drive Facebook Leads Via Phone Calls appeared first on Search Engine Journal.

Posted on January 27, 2022

B2C Marketers: Make Sure You Are on Stable Ground [New Research]

B2C Marketers: Make Sure You Are on Stable Ground [New Research]

Events of recent years prompted an increase in content marketing’s importance to businesses. So how are B2C content marketing programs faring? Check out that and a lot more in today’s release of CMI’s B2C Content Marketing: Benchmarks, Budgets, and Trends – Insights for 2022. Continue reading →
Posted on January 26, 2022

Build on Country Specific Domain Or Use Existing Site?

Build on Country Specific Domain Or Use Existing Site?

Google’s John Mueller offers advice on the multiple considerations prior to choosing how to build out an international presence online

The post Build on Country Specific Domain Or Use Existing Site? appeared first on Search Engine Journal.

Posted on January 26, 2022

Google’s Core Web Vitals Badge Likely Won’t Happen

Google’s Core Web Vitals Badge Likely Won’t Happen

Google says there are no plans for a Core Web Vitals badge in search results after proposing the idea when the metrics were first introduced.

The post Google’s Core Web Vitals Badge Likely Won’t Happen appeared first on Search Engine Journal.

Posted on January 26, 2022

5 Key On-Page Optimizations For Local Organic SEO

5 Key On-Page Optimizations For Local Organic SEO

Check out these 5 specific on-page optimizations that will help you rank higher in both local organic SERPs and the Map Pack.

The post 5 Key On-Page Optimizations For Local Organic SEO appeared first on Search Engine Journal.

Posted on January 26, 2022

Why Does Google Not Recognize My Competitor’s Links As Manipulated?

Why Does Google Not Recognize My Competitor’s Links As Manipulated?

A reader asks an SEO pro why a competitor’s links are still considered relevant by Google. See what Tony Wright has to say.

The post Why Does Google Not Recognize My Competitor’s Links As Manipulated? appeared first on Search Engine Journal.

Posted on January 26, 2022

Talking Google MUM & Enterprise Culture With Conductor’s CEO

Talking Google MUM & Enterprise Culture With Conductor’s CEO

Seth Besmertnik shares his advice for enterprise marketers on MUM and how AI is changing search, plus a peek at what’s new at Conductor.

The post Talking Google MUM & Enterprise Culture With Conductor’s CEO appeared first on Search Engine Journal.

Posted on January 26, 2022

Need a Creativity Boost? Spend Some Time With The Creative Show

Need a Creativity Boost? Spend Some Time With The Creative Show

Go behind the scenes with one of the hosts of CMI’s The Creative Show. As it readies for season two’s debut this week, revisit the first 10 episodes with content takeaways, fun facts, and more. Continue reading →
Posted on January 25, 2022

Niche Vs. Multi-Topic Content: The Most Successful Marketing Model [Podcast]

Niche Vs. Multi-Topic Content: The Most Successful Marketing Model [Podcast]

Should you publish niche or general content? Here’s how to transform your company into a content publishing powerhouse and achieve your sustainable growth objectives.

The post Niche Vs. Multi-Topic Content: The Most Successful Marketing Model [Podcast] appeared first on Search Engine Journal.

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