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Learn the basics of setting up a remarketing campaign, plus advanced tips to get the most out of your marketing dollars.
The post How To Launch Your First Google Ads Remarketing Campaign appeared first on Search Engine Journal.
Learn these important ways to improve the search presence of your law firm’s website.
The post Website Organization Best Practices For Law Firms appeared first on Search Engine Journal.
TikTok creators have more ways to optimize their content for users’ searches, thanks to a significant increase in the length of video descriptions.
The post TikTok Increases Length Of Video Descriptions appeared first on Search Engine Journal.
Learn everything you need to know about optimizing podcasts for search.
The post Podcasts SEO: How To Make Your Podcast Rank appeared first on Search Engine Journal.
Google’s John Mueller answers the question of whether there’s a percentage at which content is considered duplicate
The post Google On Percentage That Represents Duplicate Content appeared first on Search Engine Journal.
Google Search Advocate John Mueller explains whether the use of meta robots tags can affect webpage rankings in search results.
The post Google Answers If Meta Robots Tags Affect Search Rankings appeared first on Search Engine Journal.
Strike a healthy balance between search volume and keyword difficulty. Learn how keyword difficulty is measured and what it really means for SEO pros.
The post Keyword Difficulty: How Do You Measure It? appeared first on Search Engine Journal.
Why Internal Customers Will Kill Your Content Strategy [Rose-Colored Glasses]
Customers are stakeholders in your content program. But not all stakeholders are customers. Most more like investors ¬– a key constituency, but not quite the boss of you. Robert Rose offers tips on leading with content instead of serving content. Continue reading 
6 Exceptional Content Marketers (and the Traits That Make Them Stand Out)
Worried About Your SEO Future? Yes, You Will Survive the Google Helpful Content Update
Are you ready for Google’s helpful content update that rolled out this month? If you’re focused on the right things, you’re already in a good position for success. Continue reading 