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How To Build a Better Audience Persona (Choose a Detailed or Quick Method)
To be a great marketer, you must know the people you’re trying to sell it to. Clear, robust marketing personas are an effective and time-tested approach to reach that goal. Continue reading 
TikTok announces it’s rolling out Photo Mode, a carousel format made specifically for sharing still images on the app.
The post TikTok Adds New Photo Feature to Rival Instagram appeared first on Search Engine Journal.
Google has unified all its business intelligence tools under the Looker brand, seeking to allow companies to bring more data into their workflows.
The post Google Cloud Rebrands Data Studio As “Looker Studio” appeared first on Search Engine Journal.
YouTube has a new way for users to find and engage with content creators directly by tagging them.
The post YouTube Launches @username Handles To Help Drive Traffic appeared first on Search Engine Journal.
The successor of Android Auto, Google Assistant Driving Mode Dashboard is being shut down, in favor of Driving Mode in Google Maps.
The post Google Sunsetting Assistant Driving Mode Dashboard appeared first on Search Engine Journal.
Are you thinking about expanding your online business on Amazon? Consider the top 9 tools to help you set up your shop for success.
The post 9 Tools To Scale Your Amazon Marketing & Sales appeared first on Search Engine Journal.
LinkedIn Users Bring Crying and More Personal Content, Should You?
Was that post from a CEO crying as he talked about laying off employees too personal for a platform like LinkedIn? Use that incident to trigger a conversation about who you want to be and what you want to post on the platform. Continue reading 
Scale your location landing pages and maximize your output without sinking too much resources into it. Here’s how to do it, step by step.
The post Creating Hyper-Local PPC Landing Pages At Scale (No Coding Required) appeared first on Search Engine Journal.
Learn five lessons that will help you create industry content that is interesting to your audience.
The post Industry News Doesn’t Have To Be Boring: 5 Lessons For Niche Content appeared first on Search Engine Journal.
Create content clients will love and attract new business to your law firm with these 12 content marketing tactics for success.
The post 12 Tactics For Law Firm Content Marketing Success appeared first on Search Engine Journal.