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Month: January 2023

Posted on January 27, 2023

Google Updates Discover Follow Feed Guidelines

Google Updates Discover Follow Feed Guidelines

Google updated the Discover Follow feed guidelines to highlight the importance of two feed elements

The post Google Updates Discover Follow Feed Guidelines appeared first on Search Engine Journal.

Posted on January 27, 2023

How To Scale Your Content Marketing Strategy To Improve Efficiency

How To Scale Your Content Marketing Strategy To Improve Efficiency

Scaling your content strategy doesn’t require hiring more people to produce more stuff. It involves building systems to produce more effective content with fewer resources per unit. Here are five ideas to get started. Continue reading →
Posted on January 26, 2023

Google Optimize Discontinued: What Businesses Need To Know

Google Optimize Discontinued: What Businesses Need To Know

Google announced that Optimize and Optimize 360 will be discontinued on September 30. Users are encouraged to download their data before it becomes unavailable.

The post Google Optimize Discontinued: What Businesses Need To Know appeared first on Search Engine Journal.

Posted on January 26, 2023

Twitter Rolls Out Search Keywords Ads To All Advertisers

Twitter Rolls Out Search Keywords Ads To All Advertisers

Twitter rolls out a new ad unit, “Search Keywords Ads,” allowing users to promote sponsored tweets in search results to reach a wider audience.

The post Twitter Rolls Out Search Keywords Ads To All Advertisers appeared first on Search Engine Journal.

Posted on January 26, 2023

Microsoft CEO: “Every App Is Going To Be An AI App”

Microsoft CEO: “Every App Is Going To Be An AI App”

Microsoft CEO, Satya Nadella, states that AI will be integrated into all of Microsoft’s applications in the future.

The post Microsoft CEO: “Every App Is Going To Be An AI App” appeared first on Search Engine Journal.

Posted on January 26, 2023

8 States vs. Google: A Closer Look At The DOJ’s Antitrust Lawsuit

8 States vs. Google: A Closer Look At The DOJ’s Antitrust Lawsuit

The U.S. Department of Justice files its second antitrust lawsuit against Google. This time, they’re suing over ad tech monopoly allegations.

The post 8 States vs. Google: A Closer Look At The DOJ’s Antitrust Lawsuit appeared first on Search Engine Journal.

Posted on January 26, 2023

Mobile SEO: How To Optimize Your Site For Any Device

Mobile SEO: How To Optimize Your Site For Any Device

Learn the top 8 ways to make your site mobile-friendly so you can reduce your bounce rate and increase your ranking on SERPs.

The post Mobile SEO: How To Optimize Your Site For Any Device appeared first on Search Engine Journal.

Posted on January 26, 2023

B2C Marketers Treat Content Marketing as a Project; That’s a Mistake [New Research]

B2C Marketers Treat Content Marketing as a Project; That’s a Mistake [New Research]

Today, we released the new B2C Content Marketing Benchmark, Budgets, and Trends – Insights for 2023. Discover the surprising and not-so-surprising results. And get Robert Rose’s big takeaway. Continue reading →
Posted on January 25, 2023

Google Merchant Listing Experiences: Tips For Optimizing Product Pages

Google Merchant Listing Experiences: Tips For Optimizing Product Pages

Google’s Developer Advocate Alan Kent shares ways to optimize product pages to ensure eligibility for merchant listing experiences in search results.

The post Google Merchant Listing Experiences: Tips For Optimizing Product Pages appeared first on Search Engine Journal.

Posted on January 25, 2023

LinkedIn’s New Feature Can Help You Find Must-Read Newsletters

LinkedIn’s New Feature Can Help You Find Must-Read Newsletters

LinkedIn’s new feature allows users to see which newsletters other users are subscribed to, helping users discover new content and stay up-to-date on industry trends.

The post LinkedIn’s New Feature Can Help You Find Must-Read Newsletters appeared first on Search Engine Journal.

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