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Month: October 2024

Posted on October 10, 2024

B2B Content Marketing Benchmarks, Budgets, and Trends: Outlook for 2025 [Research]

B2B Content Marketing Benchmarks, Budgets, and Trends: Outlook for 2025 [Research]

What do the top-performing B2B marketers do? How is generative AI being treated in content programs? What content types dominate this year’s list? All those questions and more are answered in CMI’s just-released annual B2B research.
Posted on October 9, 2024

MarketMuse Acquired By Siteimprove

MarketMuse Acquired By Siteimprove

MarketMuse agrees to be acquired by Siteimprove, offering clients tools for SEO, accessibility, and strategy

The post MarketMuse Acquired By Siteimprove appeared first on Search Engine Journal.

Posted on October 9, 2024

Meta Announces New Video & AI Features At Advertising Week

Meta Announces New Video & AI Features At Advertising Week

Meta announces a new video tab, AI-powered ad tools, and creator partnership features.

The post Meta Announces New Video & AI Features At Advertising Week appeared first on Search Engine Journal.

Posted on October 9, 2024

Google Merchant Center To Integrate Amazon For Shipping Data

Google Merchant Center To Integrate Amazon For Shipping Data

Google integrates Amazon MCF with Merchant Center, offering improved shipping data display and potential boost in ad performance.

The post Google Merchant Center To Integrate Amazon For Shipping Data appeared first on Search Engine Journal.

Posted on October 9, 2024

Google Launches Video Generation In Product Studio

Google Launches Video Generation In Product Studio

Advertisers can now generate AI-powered videos from product images in Product Studio within Google Merchant Center, saving you time and resources in asset creation.

The post Google Launches Video Generation In Product Studio appeared first on Search Engine Journal.

Posted on October 9, 2024

Reddit Masterclass

Reddit Masterclass

Learn from Reddit’s remarkable growth story and CEO Steve Huffman’s insights on succeeding on Google. Find inspiration for your own growth opportunities.

The post Reddit Masterclass appeared first on Search Engine Journal.

Posted on October 9, 2024

Why You Should Plan Your 2025 Content Strategy Before Buying New Technology

Why You Should Plan Your 2025 Content Strategy Before Buying New Technology

Don’t let the allure (or dread) of new tools distract you from planning a rock-solid strategy focused on the content experiences throughout the buyer journeys. Then, choose the tech to support it. Robert Rose explains how.
Posted on October 8, 2024

Microsoft Ads Makes Copilot Advancements

Microsoft Ads Makes Copilot Advancements

Microsoft unveiled some significant updates to its conversational Copilot experience for users and advertisers. See how they can help boost PPC campaign productivity.

The post Microsoft Ads Makes Copilot Advancements appeared first on Search Engine Journal.

Posted on October 8, 2024

Google Updates Robots.txt Policy: Unsupported Fields Are Ignored

Google Updates Robots.txt Policy: Unsupported Fields Are Ignored

Google limits robots.txt support to four fields, clarifying its stance on unsupported directives.

The post Google Updates Robots.txt Policy: Unsupported Fields Are Ignored appeared first on Search Engine Journal.

Posted on October 8, 2024

The Must-Attend Event For Publishers: News & Editorial SEO Summit

The Must-Attend Event For Publishers: News & Editorial SEO Summit

Join NESS 2024 for access to the smartest minds in the news, SEO & publishing industries as they share their insights and expertise.

The post The Must-Attend Event For Publishers: News & Editorial SEO Summit appeared first on Search Engine Journal.

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