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Month: July 2025

Posted on July 6, 2025

SEO Rockstar “Proves” You Don’t Need Meta Descriptions

SEO Rockstar “Proves” You Don’t Need Meta Descriptions

Tests show that removing meta descriptions may improve search engine traffic, although some say SEO tests are performative theater.

The post SEO Rockstar “Proves” You Don’t Need Meta Descriptions appeared first on Search Engine Journal.

Posted on July 4, 2025

Are You Still Optimizing for Rankings? AI Search May Not Care. [Webinar]

Are You Still Optimizing for Rankings? AI Search May Not Care. [Webinar]

Join this actionable and data-backed webinar on what drives visibility in AI search. Hear about the insights, mistakes, and strategies that are reshaping SEO now.

The post Are You Still Optimizing for Rankings? AI Search May Not Care. [Webinar] appeared first on Search Engine Journal.

Posted on July 4, 2025

Explaining The Great Decoupling To C-Level

Explaining The Great Decoupling To C-Level

Clicks are down. Impressions are up. Welcome to The Great Decoupling. Here’s what that means for your brand visibility.

The post Explaining The Great Decoupling To C-Level appeared first on Search Engine Journal.

Posted on July 2, 2025

Study: Google AI Mode Shows 91% URL Change Across Repeat Searches

Study: Google AI Mode Shows 91% URL Change Across Repeat Searches

A study finds Google’s AI Mode returns different URLs 91% of the time for the same query, offering insight into how sources are chosen.

The post Study: Google AI Mode Shows 91% URL Change Across Repeat Searches appeared first on Search Engine Journal.

Posted on July 2, 2025

Google’s John Mueller: Core Updates Build On Long-Term Data

Google’s John Mueller: Core Updates Build On Long-Term Data

Google says core updates rely on long-term patterns, not recent link spam. Should you disavow? Here’s what John Mueller told SEO professionals.

The post Google’s John Mueller: Core Updates Build On Long-Term Data appeared first on Search Engine Journal.

Posted on July 2, 2025

Keywords Are Dead, But The Keyword Universe Isn’t

Keywords Are Dead, But The Keyword Universe Isn’t

In this week’s Growth Memo, Kevin Indig shows how to build a scalable keyword universe that adapts to AI-driven search intent and content priorities.

The post Keywords Are Dead, But The Keyword Universe Isn’t appeared first on Search Engine Journal.

Posted on July 2, 2025

Ask An SEO: How Can I Turn Low-Converting Traffic Into High-Value Sessions?

Ask An SEO: How Can I Turn Low-Converting Traffic Into High-Value Sessions?

You’ve got traffic but no checkout action. These CRO insights from Kevin Gibbons help you turn clicks into customers without overhauling your entire site.

The post Ask An SEO: How Can I Turn Low-Converting Traffic Into High-Value Sessions? appeared first on Search Engine Journal.

Posted on July 2, 2025

Google’s Trust Ranking Patent Shows How User Behavior Is A Signal

Google’s Trust Ranking Patent Shows How User Behavior Is A Signal

Google’s trust ranking patent suggests that user behavior can influence how search results are ranked.

The post Google’s Trust Ranking Patent Shows How User Behavior Is A Signal appeared first on Search Engine Journal.

Posted on July 1, 2025

Google: Many Top Sites Have Invalid HTML And Still Rank

Google: Many Top Sites Have Invalid HTML And Still Rank

Most top-ranking websites fail HTML validation. Google explains why perfect code isn’t required, and what matters instead.

The post Google: Many Top Sites Have Invalid HTML And Still Rank appeared first on Search Engine Journal.

Posted on July 1, 2025

DeepSeek App Faces Ban In Germany For Illegal Transfer Of User Data

DeepSeek App Faces Ban In Germany For Illegal Transfer Of User Data

Germany is pursuing a ban on DeepSeek due to alleged illegal transfers of user data to China.

The post DeepSeek App Faces Ban In Germany For Illegal Transfer Of User Data appeared first on Search Engine Journal.

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