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Month: August 2025

Posted on August 15, 2025

Multimodal Search Is Reshaping The Funnel For SEOs And Marketers

Multimodal Search Is Reshaping The Funnel For SEOs And Marketers

Multimodal search blends AI, social, and visual discovery. Here’s how marketers can connect with audiences on journeys we can’t always measure.

The post Multimodal Search Is Reshaping The Funnel For SEOs And Marketers appeared first on Search Engine Journal.

Posted on August 15, 2025

Ex-Microsoft SEO Pioneer On Why AI’s Biggest Threat To SEO Isn’t What You Think

Ex-Microsoft SEO Pioneer On Why AI’s Biggest Threat To SEO Isn’t What You Think

In an interview with Shelley Walsh, Duane Forrester shares how Agentic AI redefines SEO careers and which skills are worth developing now.

The post Ex-Microsoft SEO Pioneer On Why AI’s Biggest Threat To SEO Isn’t What You Think appeared first on Search Engine Journal.

Posted on August 14, 2025

Google Gemini Adds Personalization From Past Chats

Google Gemini Adds Personalization From Past Chats

Google’s Gemini now personalizes replies from past chats and adds Temporary Chats, rolling out now with controls you can manage.

The post Google Gemini Adds Personalization From Past Chats appeared first on Search Engine Journal.

Posted on August 14, 2025

OpenAI Brings GPT-4o Back For Paid ChatGPT Users

OpenAI Brings GPT-4o Back For Paid ChatGPT Users

OpenAI restores GPT-4o to the ChatGPT picker for paid users and promises advance notice on future deprecations.

The post OpenAI Brings GPT-4o Back For Paid ChatGPT Users appeared first on Search Engine Journal.

Posted on August 14, 2025

YouTube Lets Creators Pick Exact CTAs In Promote Website Ads

YouTube Lets Creators Pick Exact CTAs In Promote Website Ads

YouTube’s Promote tool now lets you choose specific calls to action for website traffic campaigns, like “Book now” or “Get quote.”

The post YouTube Lets Creators Pick Exact CTAs In Promote Website Ads appeared first on Search Engine Journal.

Posted on August 14, 2025

From Ranking To Reasoning: Philosophies Driving GEO Brand Presence Tools

From Ranking To Reasoning: Philosophies Driving GEO Brand Presence Tools

Two distinct approaches are shaping how brands show up in AI responses: prompt tracking or entity influence. Which school of thought makes the cut?

The post From Ranking To Reasoning: Philosophies Driving GEO Brand Presence Tools appeared first on Search Engine Journal.

Posted on August 14, 2025

AI Search Changes Everything – Is Your Organization Built To Compete?

AI Search Changes Everything – Is Your Organization Built To Compete?

Ranking without representation means you’re invisible. Bill Hunt outlines how to restructure for AI Overviews, entity alignment, and competitive visibility.

The post AI Search Changes Everything – Is Your Organization Built To Compete? appeared first on Search Engine Journal.

Posted on August 13, 2025

Google: Invalid Ad Traffic From Deceptive Serving Down 40%

Google: Invalid Ad Traffic From Deceptive Serving Down 40%

Google cites a 40% drop in invalid ad traffic from deceptive serving, helping protect budgets and keep billing clean for advertisers.

The post Google: Invalid Ad Traffic From Deceptive Serving Down 40% appeared first on Search Engine Journal.

Posted on August 13, 2025

Critical Vulnerability Affects Tutor LMS Pro WordPress Plugin

Critical Vulnerability Affects Tutor LMS Pro WordPress Plugin

WordPress vulnerability in Tutor LMS Pro could expose sensitive database information.

The post Critical Vulnerability Affects Tutor LMS Pro WordPress Plugin appeared first on Search Engine Journal.

Posted on August 13, 2025

Vulnerability In 3 WordPress File Plugins Affects 1.3 Million Sites

Vulnerability In 3 WordPress File Plugins Affects 1.3 Million Sites

WordPress vulnerability in three file manager plugins puts over 1.3 million sites at risk.

The post Vulnerability In 3 WordPress File Plugins Affects 1.3 Million Sites appeared first on Search Engine Journal.

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