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YouTube edged past Spotify as the podcast service UK listeners use most, the first time it has led on record, according to new data.
The post YouTube Moves Ahead of Spotify As UK’s Top Podcast Service appeared first on Search Engine Journal.
Google’s Nick Fox said Search saw its highest usage on record during Argentina’s comeback win over Egypt at the World Cup.
The post Google Says Search Hit All-Time Usage High During World Cup appeared first on Search Engine Journal.
Google Ads expands its Travel campaign beta to Things to Do and Events, giving eligible advertisers a new campaign type for attractions and ticket sales.
The post Google Ads Expands Search Campaigns for Travel Beta to Things to Do and Events appeared first on Search Engine Journal.
Search marketer Tom Critchlow says AI Search is exposing the question of whether SEO still owns GEO outcomes.
The post AI Search Is Exposing SEO’s Risk Of Losing Ownership Of GEO Outcomes appeared first on Search Engine Journal.
Google clarifies its Smart Bidding update, explaining how August 17 changes will affect Target CPA, Target ROAS, and budget-limited campaigns.
The post Google Clarifies Smart Bidding Update After Advertiser Concerns appeared first on Search Engine Journal.
Explore why listicles may recommend your competitors instead of your product, revealing new tactics in AI search strategy.
The post AI Search: Is Your Content Strategy Accidentally Recommending Your Competitors? appeared first on Search Engine Journal.
Last year, 2.5% of Writesonic’s leads came from AI search. As of March, 35% do. Samanyou Garg, Founder and CEO of Writesonic, showed the system behind that number in his Search Engine Journal webinar: agents surface what moved across every search platform, practitioners prioritize and act. “AI search didn’t necessarily kill SEO, but it turned it into an engineering problem,” he said. The session covers new citation research and 5 lessons from the field, including the 6-stage loop his team runs on every published page and the workflow that wins citations on pages you don’t own. Watch the full webinar […]
The post SEO Study: 5 Lessons From Running AI Agents Across Every Search appeared first on Search Engine Journal.
Learn how multi-location brands fix complex marketing & GBP challenges with an AI layer and a 4-step local optimization framework.
The post Local Marketing Is Too Complex: What the Data Says & What To Do appeared first on Search Engine Journal.
Google is adding platform properties to Search Console, letting creators track how their Instagram, TikTok, X, and YouTube posts perform in Search and Discover.
The post Google Search Console Adds Reports For Social Posts appeared first on Search Engine Journal.
AI made experiments cheap to run but no easier to trust. A framework for fewer, sharper bets and the discipline to kill the losers fast.
The post Performance Marketing Meets AI: How To Build An Experimentation Framework That Scales appeared first on Search Engine Journal.