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Writing ad copy for Facebook that converts is hard. While there are not easy recipes for success, our 9 surefire tips are sure to help.
The post 9 Surefire Tips On How To Write Facebook Ad Copy That Converts appeared first on Search Engine Journal.
Can’t explain a sudden dip in click performance? Here are some of the common reasons to help identify the cause.
The post 4 Reasons Click Volume Decreases & What To Do appeared first on Search Engine Journal.
With increased competition, ecommerce stores are improving their customer acquisition strategies. A crucial part of this is technical SEO.
The post How To Do Technical SEO For Ecommerce Websites appeared first on Search Engine Journal.
Change Is Good Even When You Don’t Achieve the Desired Results [Rose-Colored Glasses]
Doing nothing when your content marketing isn’t broken nets nothing. Doing something new nets, at minimum, a new perspective on the possibilities. Continue reading 
A series of improvements to LinkedIn’s search system for posts will allow it to deliver faster and more relevant results within a simplified user interface.
The post LinkedIn Improves Search Results For Posts appeared first on Search Engine Journal.
Don’t Waste Your Hard-Won Content Budget on These Avoidable Mistakes
A budget increase doesn’t mean you can afford to make wasteful mistakes. Trim these costly errors and oversights out of your content marketing to maximize every dollar you get. Continue reading 
5 Lessons From the Content Marketing Awards Project of the Year Finalists
Discover what made these five Project of the Year finalists in the 2022 Content Marketing Awards impress the judges and more importantly, significantly impact their business. Continue reading 
Three changes to Google’s Article structured data documentation relaxes Top Stories eligibility requirements
The post Google Updates Article Structured Data Guidelines appeared first on Search Engine Journal.
New custom bidding options in Google Display & Video 360 will allow advertisers to utilize data from GA4 properties, and optimize bids to capture attention.
The post Google Display & Video 360 Launches New Custom Bidding Options appeared first on Search Engine Journal.
YouTube takes steps to make podcasts more readily available from a dedicated Explore page.
The post YouTube Adds New Podcasts Section appeared first on Search Engine Journal.