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Google’s Knowledge Graph is an important element of Search. Here’s what it is and how to use it to drive more visitors to your website.
The post How To Maximize Your Reach Using Google’s Knowledge Graph appeared first on Search Engine Journal.
When negative content ranks in the SERPs, the first reaction is to try to remove it. How can you outrank the offending webpages?
The post How Can We Outrank Negative Content About Our Company On Google? appeared first on Search Engine Journal.
Video Storytelling: Here’s How To Get More From Your Investment
Stop focusing your content on your audience’s wallets and reach for their hearts. Follow the advice of these content experts to create the kind of authentic visual storytelling that captures interest, earns trust, and wins business. Continue reading
The post Video Storytelling: Here’s How To Get More From Your Investment appeared first on Content Marketing Institute.
Facebook is adding to its library of certificate programs with the launch of the six-course Marketing Analytics Professional Certification.
The post Facebook Launches Marketing Analytics Certificate Program appeared first on Search Engine Journal.
Google says businesses are missing opportunities when it comes to optimizing job postings, and offers tips for how to improve them.
The post Google Shares Tips For Optimizing Job Postings appeared first on Search Engine Journal.
Google is now showing a new set of search results when people look for deals. All products with a “deals” badge are eligible to appear.
The post Google Enhances Search Results For “Deals” Queries appeared first on Search Engine Journal.
When done right, push notifications can help you reach and convert more users. Learn best practices for using it on your own website.
The post Push Notifications: Re-Engaging Users in 2022 appeared first on Search Engine Journal.
Digital privacy is increasingly important, making non-Google, privacy-focused search engines more viable. Here’s why it matters to marketers.
The post Can Pro-Privacy Search Engines Replace Google? appeared first on Search Engine Journal.
3 Pre-Launch Steps To Make Your Content Project Stronger
Before you publish a content project, do your competitor and promotional research and you’ll get better results when you launch.
The post 3 Pre-Launch Steps To Make Your Content Project Stronger appeared first on Content Marketing Institute.
Google’s John Mueller explains the status of title tags as a ranking factor and whether company name in titles has an impact
The post Title Tags are a Tiny Ranking Factor appeared first on Search Engine Journal.