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Learn to tap into readers’ needs to create and promote more valuable content. Find 10 tips on how to tell what readers want here.
The post How to Tell What Readers Want & Give It to Them appeared first on Search Engine Journal.
7 Things Content Marketers Can Learn From the Entertainment Industry via @sejournal, @thatbberg
In the entertainment industry, content is the product — and they know how to market it. Here are 7 things content marketers can learn.
The post 7 Things Content Marketers Can Learn From the Entertainment Industry appeared first on Search Engine Journal.
Earned media, though more difficult to achieve, can drive massive brand benefits. See 4 types of earned media here and who’s doing it right.
The post 4 Types of Earned Media & Who Is Doing It Right appeared first on Search Engine Journal.
6 Email Marketing Tips for Winning Travel Industry Campaigns via @seo_travel
The travel industry is fiercely competitive. Learn how to craft email marketing campaigns that get noticed and win conversions for your travel business.
The post 6 Email Marketing Tips for Winning Travel Industry Campaigns via @seo_travel appeared first on Search Engine Journal.
What Are Google Web Stories? A Guide for Marketers via @HelenPollitt1
Get to know Google Web Stories. Discover the features and benefits of Google’s immersive storytelling content format and see whether it’s right for your brand.
The post What Are Google Web Stories? A Guide for Marketers via @HelenPollitt1 appeared first on Search Engine Journal.
Content KPIs to Define Success at Every Stage of the Funnel via @brie_e_anderson
There are KPIs for every stage of the funnel. Learn about content KPIs, how to track them, and what they mean for your marketing goals.
The post Content KPIs to Define Success at Every Stage of the Funnel via @brie_e_anderson appeared first on Search Engine Journal.
5 Big Content Trends You Need to Know Now via @JuliaEMcCoy
What are the biggest content trends you should start applying to your content marketing strategy? Here are five worth knowing.
The post 5 Big Content Trends You Need to Know Now via @JuliaEMcCoy appeared first on Search Engine Journal.
Keyword Clusters: How to Level up Your SEO Content Strategy via @madmanick
Keyword clusters are a more advanced SEO content strategy that can give you the edge you need to win in competitive verticals.
The post Keyword Clusters: How to Level up Your SEO Content Strategy via @madmanick appeared first on Search Engine Journal.
11 Stellar Content Marketing Examples to Inspire Your Digital Marketing Strategy via @JuliaEMcCoy
Content marketing is a must for any marketing strategy. Here are examples of creative ways brands set themselves apart and provide value to their audience.
The post 11 Stellar Content Marketing Examples to Inspire Your Digital Marketing Strategy via @JuliaEMcCoy appeared first on Search Engine Journal.
WTF Is Thin Content? (And How Do You Fix It?) via @ronlieback
Thin content can negatively impact your search rankings and on-site user experience, leaving searchers hungry for more. Here’s how to find and fix it.
The post WTF Is Thin Content? (And How Do You Fix It?) via @ronlieback appeared first on Search Engine Journal.
