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Posted on February 13, 2025

Why Google’s 4th Quarter Results Raise Questions for SEO & PPC

Why Google’s 4th Quarter Results Raise Questions for SEO & PPC

Panel of 6 search marketers share why Google’s Q4 2024 results may reflect shifts in user behavior and underlying instability

The post Why Google’s 4th Quarter Results Raise Questions for SEO & PPC appeared first on Search Engine Journal.

Posted on February 13, 2025

Technology Content Marketing Benchmarks, Budgets, and Trends: Outlook for 2025

Technology Content Marketing Benchmarks, Budgets, and Trends: Outlook for 2025

What do technology marketers do differently than their B2B peers? What delivers success for the top performers? Glean those insights and more about budget, teams, content challenges, AI, and more in this 2025 research.
Posted on February 12, 2025

YouTube Dominates TV Streaming: New Opportunities For Marketers

YouTube Dominates TV Streaming: New Opportunities For Marketers

YouTube now dominates U.S. TV streaming, surpassing mobile, offering marketers new ad formats and longer viewer engagement opportunities.

The post YouTube Dominates TV Streaming: New Opportunities For Marketers appeared first on Search Engine Journal.

Posted on February 12, 2025

Google Sitelinks Algorithm Bug Shows Wrong Links

Google Sitelinks Algorithm Bug Shows Wrong Links

An apparent bug in Google’s Sitelinks algorithm is showing links to unhelpful pages.

The post Google Sitelinks Algorithm Bug Shows Wrong Links appeared first on Search Engine Journal.

Posted on February 12, 2025

Transactional AI Traffic: A Study Of Over 7 Million Sessions

Transactional AI Traffic: A Study Of Over 7 Million Sessions

A study shows AI chatbot referrals outperform search in engagement and conversions. Here’s what 7 million sessions reveal about the future of transactional traffic.

The post Transactional AI Traffic: A Study Of Over 7 Million Sessions appeared first on Search Engine Journal.

Posted on February 12, 2025

AI Chatbots Fail News Accuracy Test, BBC Study Reveals

AI Chatbots Fail News Accuracy Test, BBC Study Reveals

BBC study finds leading AI chatbots consistently distort news content, raising concerns about information accuracy and trust.

The post AI Chatbots Fail News Accuracy Test, BBC Study Reveals appeared first on Search Engine Journal.

Posted on February 12, 2025

WordPress SEO Myths Busted: What You Really Need To Know

WordPress SEO Myths Busted: What You Really Need To Know

Let’s debunk common WordPress SEO myths to help you drive better rankings and gain clarity on your SEO strategy.

The post WordPress SEO Myths Busted: What You Really Need To Know appeared first on Search Engine Journal.

Posted on February 12, 2025

Why Diversity and Inclusion in Content and Marketing Matter as Much as Ever

Why Diversity and Inclusion in Content and Marketing Matter as Much as Ever

The cancellation of diversity, equity, and inclusion programs doesn’t mean marketers can stop welcoming all segments of their audiences. That’s bad for business. Here’s how to create content that resonates.
Posted on February 11, 2025

Public Trust In AI Surpasses Social Media, Rutgers Study Finds

Public Trust In AI Surpasses Social Media, Rutgers Study Finds

Study shows Americans trust AI more than social media, with young men expressing the highest confidence.

The post Public Trust In AI Surpasses Social Media, Rutgers Study Finds appeared first on Search Engine Journal.

Posted on February 11, 2025

Google Updates Its Gambling & Games Advertising Policy

Google Updates Its Gambling & Games Advertising Policy

Google is updating its gambling advertising rules. Preview the changes before they go into effect on April 14.

The post Google Updates Its Gambling & Games Advertising Policy appeared first on Search Engine Journal.

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