Google Updates Video Structured Data Guidance
Google added new recommendations for the video structured data documentation
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How To Rescue Your Rankings: A Guide To SEO Resilience
How To Rescue Your Rankings: A Guide To SEO Resilience
So you just checked your Google rankings, only to discover that they’ve dropped significantly. And naturally, panic starts to set in – we’ve all been there. For most SEO professionals and search marketers, fluctuating search rankings are a tale as old as time. And with ever-evolving algorithms and user behaviors, the occasional drop on SERPs (Search Engine Results Pages) is to be expected. However, reacting wisely to this turbulence is what sets the SEO winners apart. That’s why it’s important to know how to navigate this common challenge, assess the impact, and restore your rankings. If you want to learn […]
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Is Social Media Even Worth It Anymore?
Is Social Media Even Worth It Anymore?
With engagement and website traffic from social platforms dwindling, many marketers question whether to continue spending time, budget, and energy on social media content. Take stock of what you want from social media participation – and how to get it – with these tips.
Google Fixes Discover Traffic Bug Caused By October Core Update
Google Fixes Discover Traffic Bug Caused By October Core Update
Google resolves Discover traffic issue stemming from October core search update rollout.
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Google’s New ING TLD Domains Available
Google’s New ING TLD Domains Available
ING top level domain opens the door to creatively targeting user intent, especially for local businesses
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LinkedIn Reaches 1 Billion Members, Unveils AI Job Search Tools
LinkedIn Reaches 1 Billion Members, Unveils AI Job Search Tools
LinkedIn reaches one billion users and unveils an AI-powered Premium update to provide personalized career guidance.
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A Look At Today’s Marketing Data Standards & What They Mean For Your Strategy
A Look At Today’s Marketing Data Standards & What They Mean For Your Strategy
Join us as we dive into first-party research on the impact of data standards, and how you can use them to boost ROI.
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Google Helps Small Businesses Stand Out With New Search Label
Google Helps Small Businesses Stand Out With New Search Label
Google rolls out new search features and tools to help small businesses stand out and reach more customers this holiday shopping season.
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How One Content Leader Launched a 150-Year Old Brand Into the Modern Era
How One Content Leader Launched a 150-Year Old Brand Into the Modern Era
R. Ethan Braden revamped Purdue University’s old-fashioned comms team to enchant audiences with captivating content – and doubled the school’s commitment to marketing. Here’s a look at his content approach – and why he’s the 2023 B2C Content Marketer of the Year.
Google Completes Switch To Mobile-First Indexing
Google Completes Switch To Mobile-First Indexing
Google officially completes switch to mobile-first indexing after years-long transition.
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