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Posted on July 26, 2025

Google Confirms CSS Class Names Don’t Influence SEO

Google Confirms CSS Class Names Don’t Influence SEO

Google’s Search Relations team explains how CSS affects SEO, addressing myths about class names, pseudo elements, and page performance.

The post Google Confirms CSS Class Names Don’t Influence SEO appeared first on Search Engine Journal.

Posted on July 25, 2025

Validity Of Pew Research On Google AI Search Results Challenged

Validity Of Pew Research On Google AI Search Results Challenged

The Pew Research Center’s findings on AI and web traffic may be misleading due to major methodological gaps.

The post Validity Of Pew Research On Google AI Search Results Challenged appeared first on Search Engine Journal.

Posted on July 25, 2025

Google Launches AI-Powered Virtual Try-On & Shopping Tools

Google Launches AI-Powered Virtual Try-On & Shopping Tools

Google has launched new AI-powered shopping tools, including virtual try-on, enhanced price alerts, and upcoming design inspiration features.

The post Google Launches AI-Powered Virtual Try-On & Shopping Tools appeared first on Search Engine Journal.

Posted on July 25, 2025

Web Guide: Google’s New AI Search Experiment

Web Guide: Google’s New AI Search Experiment

Google launches Web Guide, an experimental AI feature that clusters search results into topic groups. Available now in Search Labs.

The post Web Guide: Google’s New AI Search Experiment appeared first on Search Engine Journal.

Posted on July 25, 2025

Beyond Fan-Out: Turning Question Maps Into Real AI Retrieval

Beyond Fan-Out: Turning Question Maps Into Real AI Retrieval

Query fan-out helps plan deeper content for AI search, but it’s only step one. This guide shows how to connect it to real-world retrieval.

The post Beyond Fan-Out: Turning Question Maps Into Real AI Retrieval appeared first on Search Engine Journal.

Posted on July 25, 2025

Google Search Central APAC 2025: Everything From Day 2

Google Search Central APAC 2025: Everything From Day 2

What Google says about indexing, tokenization, AI images, and geotargeting from day two of Search Central Live APAC 2025.

The post Google Search Central APAC 2025: Everything From Day 2 appeared first on Search Engine Journal.

Posted on July 23, 2025

Should Advertisers Rethink The ‘For Vs. Against’ Stance On Performance Max?

Should Advertisers Rethink The ‘For Vs. Against’ Stance On Performance Max?

Performance Max blends automation and scale, but at what cost? Get a level-headed look at where it fits in modern PPC strategy.

The post Should Advertisers Rethink The ‘For Vs. Against’ Stance On Performance Max? appeared first on Search Engine Journal.

Posted on July 23, 2025

Operationalizing Your Topic-First SEO Strategy

Operationalizing Your Topic-First SEO Strategy

Moving from keywords to topics is just the start. Here’s how to operationalize a topic-first SEO strategy across content, linking, and measurement.

The post Operationalizing Your Topic-First SEO Strategy appeared first on Search Engine Journal.

Posted on July 23, 2025

WP Engine’s AI Toolkit Vectorizes WordPress Sites For Smart Search

WP Engine’s AI Toolkit Vectorizes WordPress Sites For Smart Search

WP Engine’s AI Toolkit adds AI-powered search and product recommendations to WordPress websites with just a few clicks.

The post WP Engine’s AI Toolkit Vectorizes WordPress Sites For Smart Search appeared first on Search Engine Journal.

Posted on July 22, 2025

Google Says It Could Make Sense To Use Noindex Header With LLMS.txt

Google Says It Could Make Sense To Use Noindex Header With LLMS.txt

Google’s John Mueller answered a question about the use of llms.txt and whether it makes sense to use a noindex header with it.

The post Google Says It Could Make Sense To Use Noindex Header With LLMS.txt appeared first on Search Engine Journal.

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