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Google expands YouTube First Position ads, offering wider content reach and dynamic pricing through Display & Video 360.
The post Google Expands YouTube First Position Ad Availability appeared first on Search Engine Journal.
Ad firm Mediavine reportedly terminates a publisher’s account for overusing AI-generated content, citing quality concerns.
The post Mediavine Bans Publisher For Overuse Of AI-Generated Content appeared first on Search Engine Journal.
Get insights into the shifting ad spending trends and strategies for growth in the Interactive Advertising Bureau’s 2024 Outlook study.
The post August Update from IAB Shows Ad Spend & Opportunities For Growth In 2024 appeared first on Search Engine Journal.
Google introduces integrated consent management setup across its ad platforms, partnering with four CMPs to simplify privacy compliance for advertisers.
The post Google Introduces New Consent Management Tools For Advertisers appeared first on Search Engine Journal.
Google halts AdSense monetization in Russia, impacting publishers and and further isolating Russia’s digital economy amid ongoing geopolitical tensions.
The post Google Halts AdSense Monetization For Russia-Based Publishers appeared first on Search Engine Journal.
Google’s cookie policy crumbles: The company reverses course on third-party tracking, putting privacy choices in users’ hands.
The post Google Abandons Third-Party Cookie Phaseout appeared first on Search Engine Journal.
Google’s new search ads blur the lines between AI search results and paid “recommendations”
The post New Google Search Ads Resemble AI Assistant App appeared first on Search Engine Journal.
Explore the possible reasons behind Google and YouTube holding separate NewFront events. Learn how they are unveiling updates and strategies for digital video.
The post Google Unveils 4 Updates At IAB NewFronts 2024 (YouTube Fails To Share Any News) appeared first on Search Engine Journal.
Explore how brands leveraged social video to enhance their TV commercials during the latest Super Bowl LVIII.
The post The Best 5 Super Bowl Ads in 2024 (Brands That Got It Right) appeared first on Search Engine Journal.
A new year might mean a new paid media strategy. Learn seven changes marketing professionals should implement into their 2024 digital marketing plan.
The post Paid Media Marketing In 2024: 7 Changes Marketers Should Make appeared first on Search Engine Journal.