New Google Search Ads Resemble AI Assistant App
Google’s new search ads blur the lines between AI search results and paid “recommendations”
The post New Google Search Ads Resemble AI Assistant App appeared first on Search Engine Journal.
Google Unveils 4 Updates At IAB NewFronts 2024 (YouTube Fails To Share Any News)
Google Unveils 4 Updates At IAB NewFronts 2024 (YouTube Fails To Share Any News)
Explore the possible reasons behind Google and YouTube holding separate NewFront events. Learn how they are unveiling updates and strategies for digital video.
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The Best 5 Super Bowl Ads in 2024 (Brands That Got It Right)
The Best 5 Super Bowl Ads in 2024 (Brands That Got It Right)
Explore how brands leveraged social video to enhance their TV commercials during the latest Super Bowl LVIII.
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Paid Media Marketing In 2024: 7 Changes Marketers Should Make
Paid Media Marketing In 2024: 7 Changes Marketers Should Make
A new year might mean a new paid media strategy. Learn seven changes marketing professionals should implement into their 2024 digital marketing plan.
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Smart Paid Strategy: 4 Tips To Save You $4K In Monthly Ad Spend
Smart Paid Strategy: 4 Tips To Save You $4K In Monthly Ad Spend
Optimize your marketing budget with top tools & tactics for reducing cost per lead and boosting ROI. Discover how to track paid strategy effectiveness.
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Amazon Non-Endemic Display: What Is It & Why Should You Care?
Amazon Non-Endemic Display: What Is It & Why Should You Care?
Dive into Amazon’s non-endemic advertising, currently in beta. Learn how your businesses can benefit from unmatched audience targeting.
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6 Ways Coca-Cola Uses Generative AI For Advertising And Marketing
6 Ways Coca-Cola Uses Generative AI For Advertising And Marketing
Explore Coca-Cola’s use of generative AI technology by OpenAI and Stable Diffusion for a chatbot with local search results, OOH advertising, and experiential product marketing.
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Google Updating Cryptocurrency Advertising Policy For 2024
Google Updating Cryptocurrency Advertising Policy For 2024
Google announced changes to their cryptocurrency advertising policy that takes effect in 2024
The post Google Updating Cryptocurrency Advertising Policy For 2024 appeared first on Search Engine Journal.
39 Emotions Digital Marketers Can Use In Advertising
39 Emotions Digital Marketers Can Use In Advertising
Unlearn the outdated content marketing matrix and embrace a new emotional palette to take advantage of the recently launched “Google’s Demand Gen Campaigns.”
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Customer Generation: Experts Reveal Paid Media Strategies For SaaS Success
Customer Generation: Experts Reveal Paid Media Strategies For SaaS Success
Gain massive revenue at a lower cost by using this unique methodology that hundreds of SaaS brands have used. RSVP now.
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