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Meta shares four of the top signals its algorithm uses to determine which videos receive wide distribution on Facebook.
The post Meta Lists 4 Ranking Signals For Video On Facebook appeared first on Search Engine Journal.
Writing ad copy for Facebook that converts is hard. While there are not easy recipes for success, our 9 surefire tips are sure to help.
The post 9 Surefire Tips On How To Write Facebook Ad Copy That Converts appeared first on Search Engine Journal.
A Pew Research Center survey of American teenagers ages 13 to 17 finds Facebook usage is down as they gravitate toward video-centric social media apps.
The post Facebook’s Popularity Plummets As YouTube Takes Top Spot With Teens appeared first on Search Engine Journal.
Meta is rolling out new tools to help small business advertisers take advantage of advances in AI and automation.
The post Meta Brings Automation To Small Business Advertising appeared first on Search Engine Journal.
Facebook announced it will no longer allow users to host live shopping events beginning October 1, 2022, Meta announced in a blog post. Citing a shifting preference for short-form videos among consumers as the driving factor, it will instead shift its focus to Reels, Meta’s short-form video product that is available on both Facebook and Instagram. Facebook launched live shopping in August 2020 with the goal of making online shopping easier and empowering retailers of all types to grow their businesses. It provided an interactive way to sell items and connect with viewers. The Facebook Live feature will still be […]
The post Facebook To End Live Shopping on October 1 appeared first on Search Engine Journal.
Don’t underestimate the importance of strong communities. Boost your engagement rate with these 7 marketing tactics specific to Facebook groups.
The post Amplify Your Facebook Group With These 7 Marketing Ideas appeared first on Search Engine Journal.
Facebook plans to turn its main feed into a ‘discovery engine’ for video content, according to an internal memo sent to employees.
The post Facebook To Restructure Main Feed Around Video Content appeared first on Search Engine Journal.
Meta, Facebook’s parent company, is reportedly in the process of developing a new type of ad that will rely on less user data for targeting.
The post Meta Reportedly Developing Privacy-Friendly Ad Options appeared first on Search Engine Journal.
Looking for more robust Facebook Ads reporting? Learn how to build a Google Data Studio dashboard with this step-by-step process.
The post How To Build A Facebook Ads Dashboard In Google Data Studio appeared first on Search Engine Journal.
Reach a targeted and primed audience ready to purchase. In this guide, we break down how Shopify stores can take advantage of Facebook Ads.
The post Facebook Ad Tips For Your Shopify Store’s Paid Social Strategy appeared first on Search Engine Journal.