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A new research paper compares how often ChatGPT and Google send people to websites, and what wider ChatGPT access did to search.
The post ChatGPT Access Tied To 9% Drop In Traditional Search appeared first on Search Engine Journal.
Want to win the AI citation game? Build for the click-through moment, not just the citation. Here’s where to start.
The post Only 28% Of Americans Trust AI Search – And That Gap Is Your SEO Opening appeared first on Search Engine Journal.
WebMCP gives AI agents named tools to call, and a clean route for prompt injection. Here’s what Chrome says to lock down first.
The post The WebMCP Tools You Expose To Agents Can Be Used To Hijack Them appeared first on Search Engine Journal.
AI visibility numbers move between runs, so a single reading can mislead. A new paper offers a stopping rule for when rankings are finally trustworthy.
The post AI Visibility Rankings Aren’t Stable – New Research Shows It’s Mostly Statistical Noise appeared first on Search Engine Journal.
Most enterprise brands are invisible to AI models right now. That gap is closing fast, and the brands moving first will hold the ground.
The post Free AI Citations Won’t Last. I’ve Watched Google Fence Off A Wide Open Field Before appeared first on Search Engine Journal.
Source bias, retrieval collapse, model collapse: three documented mechanisms that explain AI search’s strangest behavior, and where to place your bet.
The post The Web Is Eating Itself And Your Metrics Look Fine appeared first on Search Engine Journal.
Last year, 2.5% of Writesonic’s leads came from AI search. As of March, 35% do. Samanyou Garg, Founder and CEO of Writesonic, showed the system behind that number in his Search Engine Journal webinar: agents surface what moved across every search platform, practitioners prioritize and act. “AI search didn’t necessarily kill SEO, but it turned it into an engineering problem,” he said. The session covers new citation research and 5 lessons from the field, including the 6-stage loop his team runs on every published page and the workflow that wins citations on pages you don’t own. Watch the full webinar […]
The post SEO Study: 5 Lessons From Running AI Agents Across Every Search appeared first on Search Engine Journal.
Explore why listicles may recommend your competitors instead of your product, revealing new tactics in AI search strategy.
The post AI Search: Is Your Content Strategy Accidentally Recommending Your Competitors? appeared first on Search Engine Journal.
AI made experiments cheap to run but no easier to trust. A framework for fewer, sharper bets and the discipline to kill the losers fast.
The post Performance Marketing Meets AI: How To Build An Experimentation Framework That Scales appeared first on Search Engine Journal.
Build your own AI-ready knowledge system with insights from Marie Haynes on using Google’s Open Knowledge Format for search and automation.
The post Build An OKF Brain Like Mine! appeared first on Search Engine Journal.