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Discover if GA4 is any better than Universal Analytics, is it worse, and are there any alternatives if you don’t want to migrate to it.
The post GA4: The Good, The Bad, And The Alternatives appeared first on Search Engine Journal.
Looking for different ways to access Google Analytics after UA deprecation? Leverage ChatGPT with this plugin to navigate your GA4 data with an AI assistant.
The post Try This ChatGPT Plugin To Learn About Your New GA4 Property appeared first on Search Engine Journal.
Reuters’ 2023 Digital News Report reveals rising influence of internet celebrities in news, growing distrust in algorithms, and increasing news avoidance.
The post Trust In Online News Shifting From Reporters To Influencers appeared first on Search Engine Journal.
SEO pros and digital marketers, this guide is useful when you need to compare data from different sources.
The post How To Blend Data In Looker Studio With Practical Examples appeared first on Search Engine Journal.
This guide is here to help you with the migration of your custom events, with a step-by-step on how to set up GA4 custom events.
The post Google Analytics Event Tracking: How To Get Set Up appeared first on Search Engine Journal.
In this article, expert Greg Jarboe digs deeper into a CMI study and gives advice on what content marketers should prioritize.
The post You Must Unlearn What You Have Learned About B2C Content Marketing appeared first on Search Engine Journal.
Tracking form submissions is a crucial aspect of marketing success as it allows organizations to gather valuable data about their audience and their preferences.
The post Form Tracking With Google Analytics (Via WordPress And GTM) appeared first on Search Engine Journal.
This comprehensive guide teaches you what market intelligence is, how to collect data, and how to use it for your brand.
The post Market Intelligence: What It Is & How To Use It appeared first on Search Engine Journal.
Discover how you can get the most out of this Google Ads Pacing Dashboard, including a free Looker Studio template.
The post The Ultimate Google Ads Pacing Dashboard For 2023 (Free Looker Studio Template) appeared first on Search Engine Journal.
This guide simplifies everything you need to know about marketing attribution models, including an overview of your options and how to use them.
The post A Comprehensive Guide To Marketing Attribution Models appeared first on Search Engine Journal.