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Category: Paid Media

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Posted on December 12, 2023

Google Analytics 4 Features To Prepare For Third-Party Cookie Depreciation

Google Analytics 4 Features To Prepare For Third-Party Cookie Depreciation

Explore new Google Analytics 4 features for first-party data, enhanced conversions, and durable ad performance measurement to prepare for the depreciation of third-party cookies.

The post Google Analytics 4 Features To Prepare For Third-Party Cookie Depreciation appeared first on Search Engine Journal.

Posted on December 6, 2023

Microsoft Advertising Partners With Baidu Global For Chat Ads API

Microsoft Advertising Partners With Baidu Global For Chat Ads API

Explore the latest news from Microsoft Advertising, including a partnership with Baidu Global, enhanced ad opportunities, and Bing becoming Copilot.

The post Microsoft Advertising Partners With Baidu Global For Chat Ads API appeared first on Search Engine Journal.

Posted on December 2, 2023

The 17 Best Ad Networks For Content Creators In 2024

The 17 Best Ad Networks For Content Creators In 2024

Take your content game to the next level. Explore these 17 ad networks that can help you monetize your content effectively and maximize your earnings.

The post The 17 Best Ad Networks For Content Creators In 2024 appeared first on Search Engine Journal.

Posted on November 21, 2023

Microsoft Advertising Shares Holiday Season Marketing Playbook

Microsoft Advertising Shares Holiday Season Marketing Playbook

Discover Microsoft Advertising’s insights for maximizing holiday sales from its free 30-page Festive Holiday Marketing Playbook.

The post Microsoft Advertising Shares Holiday Season Marketing Playbook appeared first on Search Engine Journal.

Posted on November 21, 2023

Customer Generation: Experts Reveal Paid Media Strategies For SaaS Success

Customer Generation: Experts Reveal Paid Media Strategies For SaaS Success

Gain massive revenue at a lower cost by using this unique methodology that hundreds of SaaS brands have used. RSVP now.

The post Customer Generation: Experts Reveal Paid Media Strategies For SaaS Success appeared first on Search Engine Journal.

Posted on November 21, 2023

Automatically-Created Assets (ACA): AdsLiaison Answers 5 Top Questions

Automatically-Created Assets (ACA): AdsLiaison Answers 5 Top Questions

Discover the ins and outs of Google Ads’ Automatically-Created Assets (ACA) with these frequently asked questions and answers from AdsLiaison.

The post Automatically-Created Assets (ACA): AdsLiaison Answers 5 Top Questions appeared first on Search Engine Journal.

Posted on October 26, 2023

Microsoft Earnings Call Highlights Latest In AI For Search & Ads

Microsoft Earnings Call Highlights Latest In AI For Search & Ads

Discover how Microsoft plans leveraging AI to redefine search, advertising, and productivity in the company’s latest earnings call.

The post Microsoft Earnings Call Highlights Latest In AI For Search & Ads appeared first on Search Engine Journal.

Posted on October 19, 2023

How To Calculate Your Total Addressable Market (TAM) For Powerful SaaS Go To Market Strategies

How To Calculate Your Total Addressable Market (TAM) For Powerful SaaS Go To Market Strategies

Learn how to supercharge your SaaS Go To Market strategy & target more B2B prospects that are the perfect fit for your ICP.

The post How To Calculate Your Total Addressable Market (TAM) For Powerful SaaS Go To Market Strategies appeared first on Search Engine Journal.

Posted on October 18, 2023

Non-Search Engine Online Ad Options To Target Asia

Non-Search Engine Online Ad Options To Target Asia

Maximize your advertising budgets, reaching new audiences and boosting brand awareness strategically throughout Asia with this international guide.

The post Non-Search Engine Online Ad Options To Target Asia appeared first on Search Engine Journal.

Posted on October 10, 2023

How to Avoid Search Budget Cannibalization For A Better Share Of Spend

How to Avoid Search Budget Cannibalization For A Better Share Of Spend

Should you stick to individual budgets or try out shared budgets to avoid overspending? Here’s what you need to know to maximize your ad spend.

The post How to Avoid Search Budget Cannibalization For A Better Share Of Spend appeared first on Search Engine Journal.

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