Google: Should H1 & Title Tags Match?
Should H1 and title tags match? This is what Google recommends
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Is It OK for Platforms to Train Their AI With Your Content?
Is It OK for Platforms to Train Their AI With Your Content?
This past week, people grew outraged over Adobe’s update to service terms for its Creative Cloud, and Meta let UK and European users know their information can be used to develop its AI products. What should marketers make of all this?
LinkedIn Rolls Out New Newsletter Tools
LinkedIn Rolls Out New Newsletter Tools
LinkedIn launches newsletter upgrades: custom covers, subscriber alerts, embedded profiles, and preview links.
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Google’s Response to Affiliate Link Heavy Content
Google’s Response to Affiliate Link Heavy Content
Google’s John Mueller answers if having a lot of affiliate links on a web page can negatively impact rankings
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When Is Duplicate Content Acceptable For Local SEO? Google Explains
When Is Duplicate Content Acceptable For Local SEO? Google Explains
Google’s John Mueller clarified that localized duplicate content across regional websites is acceptable. Unique content is still recommended for specific page types.
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Ask A PPC: Why Have My Google Ads Not Got Any Impressions?
Ask A PPC: Why Have My Google Ads Not Got Any Impressions?
In this month’s Ask A PPC, learn possible reasons for your Google ads having no impressions, from bid and budget to low search volume issues.
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Google’s Stance On AI Translations & Content Drafting Tools
Google’s Stance On AI Translations & Content Drafting Tools
For SEO, Google’s John Mueller says to evaluate AI-translation quality, get third-party feedback on AI-assisted content.
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How To Use Technology To Unlock Content and Marketing Potential
How To Use Technology To Unlock Content and Marketing Potential
Don’t let fears around the tech revolution thwart your marketing success. See AI and other technologies as the opportunity to do things on behalf of your brand and audience that you could only imagine a few years ago.
Want More Clicks? Use Simple Headlines, Study Advises
Want More Clicks? Use Simple Headlines, Study Advises
New study shows simpler headlines with common words can increase reader clicks and engagement.
The post Want More Clicks? Use Simple Headlines, Study Advises appeared first on Search Engine Journal.
Google Warns Of Quirk In Some Hreflang Implementations
Google Warns Of Quirk In Some Hreflang Implementations
Google identifies a quirk in some hreflang implementations and updates documentation to make it more widely known
The post Google Warns Of Quirk In Some Hreflang Implementations appeared first on Search Engine Journal.