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Search Engine Journal’s first State of SEO Report will help guide your SEO strategy into 2022 with unique data, graphs, and commentary.
The post The State of SEO 2021: Key Industry Survey Findings [Research] appeared first on Search Engine Journal.
Are you a link builder or digital PR pro, or you’re just getting started? This episode of the Search Engine Journal Show is for you. Get insights on smart linking, performing highly targeted link outreach, and link metrics, from none other than Bibi the Link Builder. Bibi Raven talks with Search Engine Journal Founder Loren Baker about forms linking, writers vs automation, and also training teams and individuals to “scale” link building. You’ll also get to meet Hilda the Hen, too. “With link building, you should leave your ego at the door.” – Bibi Raven “Taking the time to ask […]
The post Link Building Through Creative & Smart Outreach [Podcast] appeared first on Search Engine Journal.
Data clean rooms are key for measuring advertising effectiveness in a soon-to-be cookieless world. Here’s everything you need to know.
The post Data Clean Room: What It Is & Why It Matters in a Cookieless World appeared first on Search Engine Journal.
Just because big brands dominate Google doesn’t mean smaller ones can’t compete. Learn how small companies can hold their own in the SERPs.
The post Will Google Ever Fix the Big Brand Ranking Advantage of More Backlinks? appeared first on Search Engine Journal.
Content Distribution: Everything You Need to Know Right Now
Your content marketing strategy is incomplete without a solid distribution and promotion plan. This guide walks you through the three phases to get your content in front of your target audiences. Continue reading
The post Content Distribution: Everything You Need to Know Right Now appeared first on Content Marketing Institute.
TikTok has published 4 best practices that have resulted in increased impressions for their video ads. The social platform also gives advice to eCommerce brands.
The post TikTok Reveals What Makes A High Performing Ad On Its Platform appeared first on Search Engine Journal.
An update rolling out soon to the Google News app will send users directly to publishers’ own webpages, rather than being sent to AMP pages.
The post Google News Sending Users Directly to Publishers’ Websites appeared first on Search Engine Journal.
Google’s John Mueller answers why the amount of web pages in various search console reports may decline month after month
The post Why Web Pages Disappear from Search Console Reports appeared first on Search Engine Journal.
Advertisers share their reactions to the news that Google Ads will sunset Expanded Text Ad creation & share tips on what to do now!
The post Advertisers React to Google’s Decision to Sunset Expanded Text Ad Creation appeared first on Search Engine Journal.
After thorough beta testing, the Bing Content Submission API is now available to everyone. The tool notifies Bing when changes are made to a website.
The post Bing’s Content Submission API Allows Instant Indexing appeared first on Search Engine Journal.