Is your content strategy struggling? Learn how to avoid these common content marketing mistakes that are easy to make.
The post Top 12 Most Common Content Marketing Mistakes to Avoid appeared first on Search Engine Journal.
Is your content strategy struggling? Learn how to avoid these common content marketing mistakes that are easy to make.
The post Top 12 Most Common Content Marketing Mistakes to Avoid appeared first on Search Engine Journal.
PPC and Content Marketing: The Perfect Combo for Immediate ROI
At first glance, pay-per-click and content marketing can seem like contrasting ideologies. But PPC can act as a secret weapon for your content marketing, supercharging your content campaigns and giving you an edge over your competition. Continue reading
The post PPC and Content Marketing: The Perfect Combo for Immediate ROI appeared first on Content Marketing Institute.
Facebook reports the amount of small businesses using digital tools has increased globally, rising from 81% to 88% in the past six months.
The post Facebook Reports Increase in Use of Digital Tools Among SMBs appeared first on Search Engine Journal.
To help diverse businesses and address cash flow needs, Facebook is introducing ways to access funding and get connected with business resources and networking groups.
The post Facebook Creates New Ways For SMBs to Access Funding appeared first on Search Engine Journal.
SEO marketing campaigns start with keyword research that is done right. Watch out for these 15 mistakes that can hold back your performance.
The post SEO Keyword Research: 15 of the Biggest Mistakes You MUST Avoid appeared first on Search Engine Journal.
Have you claimed your Google Knowledge Panel? Have you built out the entity of your company in the way that Google can understand who you are and differentiate between you and your competitors? Jason Barnard, founder & CEO of Kalicube, joins Loren Baker, founder of Search Engine Journal, on the Search Engine Journal Show to discuss the importance of entity building with Google’s Knowledge Graph. In SEO, the goal is to package our content in a way that educates Google so that it can answer user queries in the most credible way. As you build your brand, Google considers your […]
The post Entity Building & Google’s Knowledge Graph [Podcast] appeared first on Search Engine Journal.
Your client roster is your SEO agency’s greatest asset. Here are 6 common reasons clients leave and how to improve your retention rate.
The post 6 Reasons Your SEO Agency Is Losing Clients & What To Do About It appeared first on Search Engine Journal.
Social media offers a wealth of data for SEO pros to tap into. Here are some ways to use social media for keyword research.
The post How To Use Social Media for Keyword Research appeared first on Search Engine Journal.
We only have 1440 minutes a day. Why are some more productive than others? Here’s some answers and habits to supercharge your productivity.
The post 19 Daily Habits That Make You Less Productive (And What to Do) appeared first on Search Engine Journal.
3 Hot Takes: These Brands Make Content Marketing Look Like Kid Stuff
Smart marketers know the best content touches hearts as well as heads. These examples from Shopify, Zillow, and Trek prove that content that teaches or inspires is never wasted on the young (or the young at heart). Continue reading
The post 3 Hot Takes: These Brands Make Content Marketing Look Like Kid Stuff appeared first on Content Marketing Institute.