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Google Marketing Live 2023 showcased generative AI advancements for Google Ads, Performance Max, and Product Studio for advertisers and merchants.
The post Google Marketing Live 2023: New Generative AI Features For Google Ads, Product Studio, And More appeared first on Search Engine Journal.
Start maximizing your presence on SERPs by finding synergies in how your paid and organic search channels can work together. Join our next webinar.
The post 3 Steps To Building A Winning Holistic SEO & PPC Strategy [Webinar] appeared first on Search Engine Journal.
Want to start seeing significant increases in your Google Ads profits? Learn how your specific business can increase profits in this on-demand webinar.
The post 3 Simple Google Ads Tweaks That Immediately Boost Sales appeared first on Search Engine Journal.
Google tightens its advertising policy to restrict ads for products with imminent risk of death or grievous bodily harm.
The post Google Cracks Down On Ads For Products With Risk Of Death appeared first on Search Engine Journal.
Do match types still matter? And if they do, which type is the most important one for your business needs?
The post Keyword Match Types Still Matter (Phrase & Exact Match Are Not Obsolete) appeared first on Search Engine Journal.
Find out why nine more states have joined the DOJ’s antitrust lawsuit against Google over anti-competitive practices surrounding its ad technology.
The post Google’s Antitrust Showdown: 17 States Involved In DOJ Lawsuit appeared first on Search Engine Journal.
This step-by-step tutorial teaches how to successfully set up the new Google Ads customer acquisition goal for new and existing campaigns.
The post Google Ads Tutorial: Setting New Customer Acquisition Goals appeared first on Search Engine Journal.
Google Ads now supports fractional, cross-channel conversion imports, allowing you to improve optimization & maximize returns.
The post Google Ads Update: Enhanced GA4 Conversion Imports appeared first on Search Engine Journal.
Learn more about the new Search Ads 360 platform and what advertisers need to do before April 2024.
The post Google To Advertisers: Upgrade To New Search Ads 360 By 2024 appeared first on Search Engine Journal.
Microsoft and Roku join forces, enhancing ad buying and optimizing performance with unique cross-channel data insights.
The post Microsoft & Roku Unite To Enhance The Ad-Buying Experience appeared first on Search Engine Journal.