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Microsoft to introduce ads in Bing chat, transforming the ad-free platform and offering new opportunities for publishers.
The post Bing Chat To Feature Ads, Shaking Up The Ad-Free Experience appeared first on Search Engine Journal.
Google launched the Ads Transparency Center and released the 2022 Ads Safety Report. Learn more about how advertisers can benefit from both.
The post Google Announces The Ads Transparency Center And 2022 Ads Safety Report appeared first on Search Engine Journal.
Google Ads is introducing cross-channel conversion credit import, improving analysis of the customer buying journey, and empowering informed marketing decisions.
The post Google Ads Update: Cross-Channel Conversion Credit Import appeared first on Search Engine Journal.
This step-by-step tutorial teaches how to successfully create and optimize a Performance Max for Travel Goals campaign.
The post How To Use Performance Max For Travel Campaigns appeared first on Search Engine Journal.
Google is postponing the enforcement date of new advertising policies to May 24, allowing extra time to make needed adjustments.
The post Google Ads Policy Update: Changes To Government Docs & Services appeared first on Search Engine Journal.
New features in Google’s Discovery ads enable brands to captivate consumers with tailored experiences and more accurate data analysis.
The post Google Enhances Discovery Ads: Boosting Engagement & Conversions appeared first on Search Engine Journal.
Microsoft’s new search advertising solution for retailers can improve campaign performance with category-based targeting and boosted bids.
The post Microsoft Introduces Category-Based Targeting For Search Ads appeared first on Search Engine Journal.
What makes a great SaaS PPC campaign? Check out these recommendations to ensure your account is built to last.
The post How To Build A SaaS PPC Campaign That’s Built To Last appeared first on Search Engine Journal.
Google Ads will use Google Analytics 4’s conversion window settings starting March 31 to ensure consistent reporting.
The post Google To Unify GA4 & Google Ads Conversion Windows appeared first on Search Engine Journal.
Catch up on this week’s top news stories in search marketing, social media, AI tools, and WordPress security.
The post SEJ Sum-Up: Weekly News Recap for Search, Social, And AI appeared first on Search Engine Journal.