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What’s the difference between automatically created assets and dynamic assets or conversational experience and generated assets? Why should you care? Let’s dig in.
The post Google Ads: A Quick Guide To Every AI-Powered Ad Creative Feature (And What’s Coming Soon) appeared first on Search Engine Journal.
Google Ads prepares advertisers for changes to its Restricted Data Processing controls as individual state laws will go into effect later this year.
The post Google Provides Guidance To Advertisers On Upcoming Data Privacy Compliance Laws appeared first on Search Engine Journal.
After attending Google Marketing Live, SEJ contributor Brooke Osmundson shares the top product updates for Google Ads, covering creatives, media, and measurement.
The post Google Marketing Live 2024: The Ultimate Recap For Advertisers appeared first on Search Engine Journal.
Discover the hidden powers of the Google Ads Search Terms Report to help maximize your Google Ads strategy and improve ROI.
The post How To Use The Google Ads Search Terms Report appeared first on Search Engine Journal.
Google states proximity to the searcher is no longer a primary factor in ranking local service ads.
The post Google: Proximity Not A Factor For Local Service Ads Rankings appeared first on Search Engine Journal.
Watch on-demand to learn a scalable and sustainable acquisition framework to support long-term growth objectives in your campaigns.
The post Do More with Less: Navigating Customer Acquisition Challenges for Today’s Enterprises appeared first on Search Engine Journal.
Google launches Performance Max for Marketplaces, letting sellers advertise products without websites.
The post Google Performance Max For Marketplaces: Advertise Without A Website appeared first on Search Engine Journal.
If you’re an ecommerce brand or retailer, then promoting your products through Google Shopping Ads is likely a large part of your performance marketing strategy. But in today’s competitive market, how can you make sure you’re getting the most return on your ad spend? Join us on May 8 for a live panel discussion with ecommerce experts on how to improve your campaigns and elevate your paid ad strategy. In this engaging session, Bryan Butler, VP of Sales and Marketing at SearchLogic, Joshua Young, Director of E-commerce and Marketing at Mezlan, and Ben Riggle, North American Managing Director for Channable […]
The post Maximizing ROI: Expert Insights for Google Shopping Ads Success appeared first on Search Engine Journal.
Google Ads will automatically pause inactive keywords starting in June.
The post Google Ads To Automatically Pause Low-Activity Keywords appeared first on Search Engine Journal.
Watch on-demand and learn effective bidding strategies, along with critical mistakes to avoid, so you can propel your paid strategies to success.
The post 2024’s Top PPC Tactics: Triple Your Google Ads Local Leads appeared first on Search Engine Journal.