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Category: SEO

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Posted on December 21, 2022

Google CALM: A New Language Model Technology

Google CALM: A New Language Model Technology

New research paper demonstrates a way to increase language model performance speed by up to three times with minimal modifications to the LLM

The post Google CALM: A New Language Model Technology appeared first on Search Engine Journal.

Posted on December 20, 2022

Google Retires Web Light Webpage Transcoding

Google Retires Web Light Webpage Transcoding

Google retired the Web Light service that made the Internet faster for users in countries where mobile connections were slow.

The post Google Retires Web Light Webpage Transcoding appeared first on Search Engine Journal.

Posted on December 20, 2022

Google’s John Mueller: WordPress Not Inherently Better For SEO

Google’s John Mueller: WordPress Not Inherently Better For SEO

In response to a thread on Reddit, Google Search Advocate John Mueller says there’s no inherent SEO advantage to WordPress over coding a website yourself.

The post Google’s John Mueller: WordPress Not Inherently Better For SEO appeared first on Search Engine Journal.

Posted on December 20, 2022

Everything You Need To Know About The X-Robots-Tag HTTP Header

Everything You Need To Know About The X-Robots-Tag HTTP Header

The power of the X-Robots-Tag is that it is much more flexible than the meta robots tag.

The post Everything You Need To Know About The X-Robots-Tag HTTP Header appeared first on Search Engine Journal.

Posted on December 17, 2022

17 Types Of Content Marketing You Can Use

17 Types Of Content Marketing You Can Use

Let’s take a look at 17 types of marketing content and learn how you can use them to make a bigger splash with your marketing. 

The post 17 Types Of Content Marketing You Can Use appeared first on Search Engine Journal.

Posted on December 17, 2022

Rank Tracking: How To Do It The Right Way

Rank Tracking: How To Do It The Right Way

Rank tracking is still an important part of any successful SEO strategy and a key metric for SEO pros and marketers continue to measure.

The post Rank Tracking: How To Do It The Right Way appeared first on Search Engine Journal.

Posted on December 16, 2022

How To Eliminate Render-Blocking Resources

How To Eliminate Render-Blocking Resources

Improve how users experience your site by learning how to identify and eliminate render-blocking resources.

The post How To Eliminate Render-Blocking Resources appeared first on Search Engine Journal.

Posted on December 16, 2022

Google E-E-A-T: How To Demonstrate First-Hand Experience

Google E-E-A-T: How To Demonstrate First-Hand Experience

Demonstrating first-hand experience is more important than ever for Google Search rankings. Updates to the search quality rater guidelines list the criteria Google looks for.

The post Google E-E-A-T: How To Demonstrate First-Hand Experience appeared first on Search Engine Journal.

Posted on December 16, 2022

From Freelance Writer To In-House Leader: Meet Aja Frost

From Freelance Writer To In-House Leader: Meet Aja Frost

Read on as Frost shares her experience of becoming an in-house content strategist, go-to SEO techniques, and tips for building a rewarding SEO career.

The post From Freelance Writer To In-House Leader: Meet Aja Frost appeared first on Search Engine Journal.

Posted on December 15, 2022

Google and the Rise of Zero Click Searches – What Does it Mean For Your Business? [Podcast]

Google and the Rise of Zero Click Searches – What Does it Mean For Your Business? [Podcast]

Zero-click searches are becoming more frequent. What can you do about it?

The post Google and the Rise of Zero Click Searches – What Does it Mean For Your Business? [Podcast] appeared first on Search Engine Journal.

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