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Category: SEO

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Posted on December 10, 2025

Google Expands Preferred Sources & Publisher AI Partnerships

Google Expands Preferred Sources & Publisher AI Partnerships

Google expands Preferred Sources to English users worldwide and launches pilot AI partnerships with publishers.

The post Google Expands Preferred Sources & Publisher AI Partnerships appeared first on Search Engine Journal.

Posted on December 5, 2025

The New Structure Of AI Era SEO

The New Structure Of AI Era SEO

When GenAI engines rank chunks instead of pages, your long-term visibility depends on how well you balance foundational SEO with new retrieval and trust signals.

The post The New Structure Of AI Era SEO appeared first on Search Engine Journal.

Posted on December 4, 2025

The Search Equity Gap: Quantifying Lost Organic Market Share (And Winning It Back)

The Search Equity Gap: Quantifying Lost Organic Market Share (And Winning It Back)

Bill Hunt outlines how leading brands close the search equity gap by linking discoverability, governance, and measurable financial impact.

The post The Search Equity Gap: Quantifying Lost Organic Market Share (And Winning It Back) appeared first on Search Engine Journal.

Posted on December 4, 2025

7 SEO, Marketing, And Tech Predictions For 2026

7 SEO, Marketing, And Tech Predictions For 2026

Kevin Indig’s 2026 predictions reveal the end of AI dashboards, the rise of agentic SEO, and a web divided between bots and verified humans.

The post 7 SEO, Marketing, And Tech Predictions For 2026 appeared first on Search Engine Journal.

Posted on December 3, 2025

Ask an SEO: Is An XML Or HTML Sitemap Better For SEO?

Ask an SEO: Is An XML Or HTML Sitemap Better For SEO?

Learn the differences between XML and HTML sitemaps, their impact on crawlability, and when each makes sense for your site’s structure.

The post Ask an SEO: Is An XML Or HTML Sitemap Better For SEO? appeared first on Search Engine Journal.

Posted on December 2, 2025

AI Poisoning: Black Hat SEO Is Back

AI Poisoning: Black Hat SEO Is Back

New research exposes how just a few hundred malicious documents can plant backdoors in AI models and distort product comparisons.

The post AI Poisoning: Black Hat SEO Is Back appeared first on Search Engine Journal.

Posted on December 2, 2025

Pragmatic Approach To AI Search Visibility

Pragmatic Approach To AI Search Visibility

AI now handles the entire research stage, so now the real fight in SEO is about earning a place inside those answers

The post Pragmatic Approach To AI Search Visibility appeared first on Search Engine Journal.

Posted on November 29, 2025

SEO Pulse: ChatGPT Gets Shopping & What Drives AI Citations

SEO Pulse: ChatGPT Gets Shopping & What Drives AI Citations

This week’s SEO Pulse examines new data what drives AI citations, plus ChatGPT launches shopping research. Your quick catch-up on what practitioners need to know.

The post SEO Pulse: ChatGPT Gets Shopping & What Drives AI Citations appeared first on Search Engine Journal.

Posted on November 29, 2025

The Impact AI Is Having On The Marketing Ecosystem

The Impact AI Is Having On The Marketing Ecosystem

Harry Clarkson-Bennett dismantles AI hype, revealing how real marketing power still lies in creators, communities, and cross-platform customer journeys.

The post The Impact AI Is Having On The Marketing Ecosystem appeared first on Search Engine Journal.

Posted on November 28, 2025

The Alpha Is Not LLM Monitoring

The Alpha Is Not LLM Monitoring

Fresh data reveals where AI search value is actually accumulating, and which companies may face painful down rounds.

The post The Alpha Is Not LLM Monitoring appeared first on Search Engine Journal.

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