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Category: SEO

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Posted on November 8, 2025

Google’s Preferred Sources Tool Is Jammed With Spam

Google’s Preferred Sources Tool Is Jammed With Spam

Google’s Preferred Sources tool is surfacing parked domains, spammy domain squatters, and random websites, detracting from legit sites that should be benefiting.

The post Google’s Preferred Sources Tool Is Jammed With Spam appeared first on Search Engine Journal.

Posted on November 7, 2025

The New Optimization Stack: Where SEO Meets AI Retrieval

The New Optimization Stack: Where SEO Meets AI Retrieval

The discovery stack is evolving from crawl and index to retrieval and reasoning, changing how authority and attribution are built.

The post The New Optimization Stack: Where SEO Meets AI Retrieval appeared first on Search Engine Journal.

Posted on November 6, 2025

The CMO-CTO Power Struggle: Solving The Web Effectiveness Stalemate

The CMO-CTO Power Struggle: Solving The Web Effectiveness Stalemate

When marketing and technology clash, SEO and site performance suffer. Bill Hunt outlines how to unify both for long-term digital resilience.

The post The CMO-CTO Power Struggle: Solving The Web Effectiveness Stalemate appeared first on Search Engine Journal.

Posted on November 6, 2025

AI Search Playbook: The Strategy Leaders Want — and Teams Can Act On

AI Search Playbook: The Strategy Leaders Want — and Teams Can Act On

How do you optimize for AI Overviews, ChatGPT, and SGE? Get expert-backed frameworks to improve visibility, measure impact, and lead in AI-powered search.

The post AI Search Playbook: The Strategy Leaders Want — and Teams Can Act On appeared first on Search Engine Journal.

Posted on November 5, 2025

LLM Traffic Is Shrinking

LLM Traffic Is Shrinking

Despite strong early growth, LLM referral traffic is fading fast as model changes and AI Overviews make clicks obsolete.

The post LLM Traffic Is Shrinking appeared first on Search Engine Journal.

Posted on November 5, 2025

Ahrefs Data Shows Brand Mentions Boost AI Search Rankings

Ahrefs Data Shows Brand Mentions Boost AI Search Rankings

Ahrefs’ Brand Radar data shows that brand mentions are an important factor in AI search visibility.

The post Ahrefs Data Shows Brand Mentions Boost AI Search Rankings appeared first on Search Engine Journal.

Posted on November 4, 2025

Google Discusses Digital PR Impact On AI Recommendations

Google Discusses Digital PR Impact On AI Recommendations

Google says AI surfaces businesses the same way people do, by checking what others recommend online.

The post Google Discusses Digital PR Impact On AI Recommendations appeared first on Search Engine Journal.

Posted on October 31, 2025

Anthropic Research Shows How LLMs Perceive Text

Anthropic Research Shows How LLMs Perceive Text

Anthropic’s research explores how large language models perceive and structure text instead of simply producing it word by word.

The post Anthropic Research Shows How LLMs Perceive Text appeared first on Search Engine Journal.

Posted on October 31, 2025

How Agentic Browsers Will Change Digital Marketing

How Agentic Browsers Will Change Digital Marketing

With Microsoft, Google, and OpenAI leading the agentic shift, marketers face a new era of machine-mediated discovery and engagement.

The post How Agentic Browsers Will Change Digital Marketing appeared first on Search Engine Journal.

Posted on October 31, 2025

Measuring Visibility When Rankings Disappear [Webinar]

Measuring Visibility When Rankings Disappear [Webinar]

Learn how to measure visibility in AI search and move beyond outdated ranking metrics with expert insights in this webinar.

The post Measuring Visibility When Rankings Disappear [Webinar] appeared first on Search Engine Journal.

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