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Marketplaces win when SEO is baked into the product. Kevin Indig breaks down what’s working, and what AI will eat next.
The post Effective Marketplace SEO Is More Like Product Growth appeared first on Search Engine Journal.
Google Search Console fails to report 50% of search queries, leaving SEO professionals with incomplete data, according to research.
The post Google Search Console Fails To Report Half Of All Search Queries appeared first on Search Engine Journal.
Discover strategies for implementing 301 redirects at scale LLMs to maintain site integrity and optimize crawl budget.
The post How To Use LLMs For 301 Redirects At Scale appeared first on Search Engine Journal.
Explore the impact of Google Discover AI and publishers on news traffic and SERPs in this interview with host Shelley Wash and guest John Shehata.
The post Google Discover, AI Mode, And What It Means For Publishers: Interview With John Shehata appeared first on Search Engine Journal.
Google’s Thematic Search patent describes a system that closely parallels how AI Mode’s Query Fan-Out technique generates summaries
The post Google’s Query Fan-Out Patent: Thematic Search appeared first on Search Engine Journal.
The Google co-founder explains that search is shifting from link retrieval to AI-powered synthesis of information.
The post Google’s Sergey Brin Says AI Can Synthesize Top 1,000 Search Results appeared first on Search Engine Journal.
Learn how to connect SEO rankings to real business results by aligning metrics with revenue goals, optimizing conversions, and turning search visitors into customers.
The post Search That Sells: Connecting The Dots Between Rankings And Results appeared first on Search Engine Journal.
Baseball meets AI in Google I/O 2025. It’s clever, but there’s more to the story than meets the eye.
The post Google I/O 2025: The Background Google Didn’t Tell You appeared first on Search Engine Journal.
Google claims AI search delivers “more qualified clicks” despite traffic losses. Are these changes helping publishers, or boosting its ads business?
The post Google Claims AI Search Delivers ‘Quality Clicks’ Despite Traffic Loss appeared first on Search Engine Journal.
As AIOs take over SERPs, topical authority becomes more critical. This article explains how it works and what signals actually influence visibility.
The post How To Measure Topical Authority [In 2025] appeared first on Search Engine Journal.