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Category: Technical SEO

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Posted on August 22, 2025

Google: Why Lazy Loading Can Delay Largest Contentful Paint (LCP)

Google: Why Lazy Loading Can Delay Largest Contentful Paint (LCP)

On Google’s podcast, Martin Splitt explains how default lazy loading can delay LCP, why some libraries hinder indexing, and how to verify fixes.

The post Google: Why Lazy Loading Can Delay Largest Contentful Paint (LCP) appeared first on Search Engine Journal.

Posted on August 16, 2025

Googlebot Crawl Slump? Mueller Points To Server Errors

Googlebot Crawl Slump? Mueller Points To Server Errors

A Reddit thread about a sharp crawl drop prompted guidance from Google’s John Mueller. Here’s how to diagnose the cause.

The post Googlebot Crawl Slump? Mueller Points To Server Errors appeared first on Search Engine Journal.

Posted on August 1, 2025

Bing Recommends lastmod Tags For AI Search Indexing

Bing Recommends lastmod Tags For AI Search Indexing

Bing recommends using accurate lastmod values in sitemaps to help AI-powered search prioritize which pages to recrawl and index.

The post Bing Recommends lastmod Tags For AI Search Indexing appeared first on Search Engine Journal.

Posted on July 29, 2025

Google: Soft 404s Use Crawl Budget Despite 200 OK Status

Google: Soft 404s Use Crawl Budget Despite 200 OK Status

Google clarifies that soft 404 pages consume crawl budget, even when they return a 200 OK status. Here’s how this affects your site.

The post Google: Soft 404s Use Crawl Budget Despite 200 OK Status appeared first on Search Engine Journal.

Posted on July 29, 2025

Google Warns: CSS Background Images Aren’t Indexed

Google Warns: CSS Background Images Aren’t Indexed

Google says images styled with CSS won’t be indexed in Image Search, advising developers to use HTML tags for important visuals.

The post Google Warns: CSS Background Images Aren’t Indexed appeared first on Search Engine Journal.

Posted on July 26, 2025

Google Confirms CSS Class Names Don’t Influence SEO

Google Confirms CSS Class Names Don’t Influence SEO

Google’s Search Relations team explains how CSS affects SEO, addressing myths about class names, pseudo elements, and page performance.

The post Google Confirms CSS Class Names Don’t Influence SEO appeared first on Search Engine Journal.

Posted on July 12, 2025

Google Clarifies Structured Data Rules For Returns & Loyalty Programs

Google Clarifies Structured Data Rules For Returns & Loyalty Programs

Google updates its structured data documentation to clarify how merchants should implement return policies and loyalty programs.

The post Google Clarifies Structured Data Rules For Returns & Loyalty Programs appeared first on Search Engine Journal.

Posted on July 1, 2025

Google: Many Top Sites Have Invalid HTML And Still Rank

Google: Many Top Sites Have Invalid HTML And Still Rank

Most top-ranking websites fail HTML validation. Google explains why perfect code isn’t required, and what matters instead.

The post Google: Many Top Sites Have Invalid HTML And Still Rank appeared first on Search Engine Journal.

Posted on June 25, 2025

The Smart SEO Team’s Guide To Timing & Executing A Large-Scale Site Migration

The Smart SEO Team’s Guide To Timing & Executing A Large-Scale Site Migration

Planning a migration? Discover these expert tips to ensure a seamless site move while protecting your SEO and performance.

The post The Smart SEO Team’s Guide To Timing & Executing A Large-Scale Site Migration appeared first on Search Engine Journal.

Posted on June 21, 2025

How Much Code Should SEO Pros Know? Google Weighs In

How Much Code Should SEO Pros Know? Google Weighs In

Google’s Martin Splitt and Gary Illyes discuss how much technical knowledge SEO professionals need, and why coding isn’t always essential.

The post How Much Code Should SEO Pros Know? Google Weighs In appeared first on Search Engine Journal.

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